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Ideas. Insights. Inspiration.

Recycled Content

Not everybody reading this will be old enough to get a sense they've seen this "new" Corona ad before, but watch it and ask yourself if it feels somehow familiar...


Did this spot remind you of another commercial you might have seen a few years ago?


21 years ago, to be specific?


Okay, now watch this classic ad and see if it gives you a sense of deja vu...

I know they say that imitation is the sincerest form of flattery, but really?


And in the same beverage category, no less?!


Granted, it's unlikely that Budweiser is going to sue Corona for stealing their idea: both brands are owned by AB InBev.


But that doesn't make it any better. In fact, it might make it a little worse.


Recycling isn't always a good thing.



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