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Blog: Blog2

Peloton's Perplexing Price Increase

Peloton is increasing the price of its app subscription, a move which might prove to be a big misstep for the already troubled company.

The Value of No

People often say yes... even when they shouldn't. The ability to say "no" can be a superpower.

ADdicted: An Ad I Hate to Love

DB Rail's latest advertising effort is a terrific example of an ad I wish I didn't like so much.

ADdicted: Duolingo's Bad Joke

Duolingo got me with their April Fool's Day prank. But I think the joke's on Duolingo.

Content Now

When a piece of content premieres is mostly irrelevant these days. How does that change the way you think about the content you produce?

NOT for Everybody: The Paradox of Brand Inclusivity

If you walk into a Five Guys Burger and Fries with a peanut allergy, it might literally kill you. Here's why that's okay.

Super Bowl LVII's Top 15 Questions

I'm using my "Super Bowl post" this year to list the Top 15 questions that came to mind while reviewing this year's commercials post-game.

Starbucks - Better Late Than Never?

When it comes to companies doing the right thing, "better late than never" usually applies. But there's an important caveat.

Trashing Your Treasure: An M&M Story

M&Ms has announced the brand will take "an indefinite pause" from using their well-loved spokescandies. Here's why that's a huge mistake.

A Starbucks Slip-Up

In 2023, your Starbucks stars are going to be worth less. The company could have been much more transparent in communicating that...

Netflix and Nike

Netflix and Nike may have just hurt Peloton's app subscription business in a big, big way.

Disney's Dilemma

Here's why Disney would simultaneously raise prices and introduce ads... and why doing so in their current situation actually makes sense.

All the News that's fit to Newsprint

Can any company do its own version of Spotify Wrapped? Probably not. But let's see how The Washington Post did with its inaugural attempt.

What's Your Data Worth?

Amazon will pay you $2 per month if you'll let them monitor the traffic on your phone. But your data is worth much, much more.

Disclosure: As an Amazon Affiliate and a member of select other referral programs, I may earn a commission if you click on links found within my blog posts and subsequently make a purchase. The commissions earned are negligible, and while they help fund this website, they do not influence my opinions in any way.