That's Entertainment

Ideas. Insights. Inspiration.

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The Perfect Time for a Surcharge

Cineplex has decided to charge people who buy their movie tickets online a surcharge. That's a great idea... except for all these reasons.

Underutilized Assets

It isn't always easy to recognize all your underutilized assets, but they're everywhere if you take the time to look for them.

Dropping the world's biggest stage

Pepsi has decided to give up the Super Bowl Halftime Show.

Netflix Advice Revisited

Six years ago, I wrote Netflix should introduce ads and suggested the best way it could do that. It's a recommendation worth revisiting...

More than a Like

In the beginning, Netflix would let you rate the content you watched using a five-star system. But in 2017, they chose to abandon that...

The Remarkable Difference

If you want to earn people's attention, do the work to make something remarkable...

To Ad or Not to Ad?

How much is an ad-free experience worth to you?

Four Films

I watched four very different films this past weekend, and there are two simple takeaways from my weekend film fest...

Be Curious, not Judgmental

The best advice I've heard in the past few years came from what is arguably one of the best moments of TV ever to appear on our screens...

Strong Brands Create Price Inelasticity

Can you think of something you buy today that's doubled in price over the last five years... and yet you remain a happy customer?

Redirected: The Story of Taylor

Don't let anybody else decide what you're worth.

Succession at Rogers

What hit HBO show does telecom giant Rogers most closely resemble? The answer is obvious, as this Cameo video hilariously demonstrates...

The Genius of Netflix Hub at Walmart

This week, Netflix took its consumer merchandise plans one enormous step forward by announcing the launch of Netflix Hub at Walmart...

Netflix and Laugh

Need a quick laugh? If you have an Android phone and a Netflix subscription, you're in luck thanks to "Fast Laughs"...

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