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Here are some of my thoughts about retail: what's working, what isn't, and how things can be better.


Another Coffee Competitor for Canada
Dunkin is coming back to Canada. But does Canada need another coffee competitor?
May 13


Why Alexa+ is a Marketing Masterstroke
Alexa+ is yet another value Amazon will offer to Prime Members, and the reason why is a marketing masterstroke.
Mar 24


A Sweet Lesson: Scheduled Scarcity
The Sweet Spot offers a sweet lesson in scheduled scarcity by choosing not to make every flavour available every day.
Mar 23


What makes Uniqlo successful?
What makes UNIQLO so different... and so successful? A panel discussion with some of the company's top executives provides some insight.
Mar 13


Why AI could be a Whopper of a Distraction for Burger King employees
Burger King hopes its new AI will help supersize its sales, but it could become a Whopper of a distraction for the restaurant's employees.
Mar 6


When Your Metrics Hurt Your Brand
Knix proved that winning with your sales metrics and winning with your consumers aren't always the same thing.
Feb 24


Don’t Break the Habit: The Real Risk of Asymmetrical Marketing Partnerships
When your customers are in the habit of visiting you regularly, don't do anything that could break that habit.
Feb 23


Empathy Beats Policy
From a consumer standpoint, empathy beats policy every time.
Feb 22


A Short Lesson on Customer Experience
The actions of an intuitive cashier offer a short lesson on customer experience.
Feb 5


Sydney Sweeney and the Four SYRNs
Sydney Sweeney says there are four SYRNs as she launches her lingerie brand. I have three questions.
Jan 29


RETHINK Retail Top Retail Expert 2026
I'm excited to have been named a RETHINK Retail Top Retail Expert for 2026.
Jan 6


Exceptional Customer Service
Exceptional customer service doesn't just happen, but it's not as difficult to achieve as you might think.
Nov 7, 2025
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​​© 2025 David Pullara. All rights reserved.
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