If you're on LinkedIn at all, you've likely already seen this "Kit Kat ad".
It's absolutely perfect. For as long as I can remember, the tagline for the brand has been, "Have a Break. Have a Kit Kat." They position themselves as the chocolate bar that offers a moment of respite from your hectic world. And in our current "do-everything-from-home" world, too many of our calendars actually look like the one depicted. So leveraging the very distinctive Kit Kat bar as a literal break in your calendar? Brilliant.
There's just one thing: this is not an official Kit Kat ad.