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Ideas. Insights. Inspiration.

ADdicted: Today We Rise


On January 20, 2021, Kamala Harris was sworn in as Vice-President of the United States of America. In doing so, she became the first Black, South Asian, and woman to hold the position.


Sometime that same day, this advertisement was uploaded to YouTube:


When one girl rises, all girls rise.


It's remarkable how quickly this inspirational video was completed and published, given it uses audio and video from th