top of page
Blog: Blog2
Ideas. Insights. Inspiration.
Search
Netflix for Summer School
Having to watch Netflix for summer school isn't just fun: it's an effective way to learn. Here's why.
Jul 182 min read
Using Price to Nudge Consumers
Price increases aren't always about generating more revenue.
Apr 14, 20252 min read
How High Can Netflix Prices Go?
I used to say Netflix could triple their prices and I'd still happily pay; it seems Netflix was listening. How high can Netflix prices go?
Jan 25, 20252 min read
Streamers want you to watch ads
Streamers make more money when we choose to watch ads... and Disney's CEO just confirmed it.
Nov 14, 20242 min read
Netflix Moments
Turning your fans into brand ambassadors is a really, really smart idea. That's why Netflix's new Moments feature is long overdue.
Oct 30, 20241 min read
Can Netflix create new sports fans?
Can making sports available on streaming platforms help people discover a love of sports?
Oct 25, 20242 min read
Anticipating Consequences
For anyone responsible for making decisions, anticipating the consequences of any decisions made is a critical part of the job.
Sep 28, 20242 min read
The Case for Better Commercials
The media landscape has changed dramatically over the past decade, but companies have been slow to evolve. It's time for better commercials.
Sep 6, 20243 min read
Broken Promises: How Brands Fail
A brand is a promise. And promises need to be kept.
Mar 6, 20235 min read
Netflix and Nike
Netflix and Nike may have just hurt Peloton's app subscription business in a big, big way.
Dec 22, 20221 min read
Second-Class Consumers
Paramount is treating its streaming subscribers as second-class consumers, and that's no way to effectively compete in the streaming wars.
Nov 20, 20225 min read
Netflix's Actual Anniversary
What's unusual about Netflix celebrating their 25th anniversary yesterday? Netflix's co-founder says it's not Netflix's actual anniversary.
Aug 30, 20222 min read
Netflix and Bing
Microsoft is going to power Netflix's upcoming ad-supported tier.
Jul 13, 20221 min read
Netflix Advice Revisited
In 2016, I offered Netflix some advice on how it could evolve, grow, and prosper. Some were implemented, but the rest are worth revisiting.
Apr 24, 202212 min read
More than a Like
In the beginning, Netflix would let you rate the content you watched using a five-star system. But in 2017, they chose to abandon that...
Apr 13, 20222 min read
Disclosure: As an Amazon Affiliate and a member of select other referral programs, I may earn a commission if you click on links found within my blog posts and subsequently make a purchase. The commissions earned are negligible, and while they help fund this website, they do not influence my opinions in any way.
bottom of page