Apple | David Pullara

Ideas. Insights. Inspiration.

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Beware of Buzz

The ones getting the most buzz aren't always the ones doing the most work.

MAMAA... it's not just the start of Bohemian Rhapsody.

MasterClass might have just added one more to the list of perfectly crafted brand slogans..

Figure out how to become the squeeze-bottle mayonnaise for your category...

I'm generally enamoured by the creativity and brilliance of most Apple ads. This one... not so much.

Canadian companies absolutely have the ability to create great Super Bowl ads. We just need more of them to decide that's what they'll do...

These COVID-inspired Durex and Apple ads are very funny and very worth sharing...